ACADEMICS MANDATORY OF BUSINESS ADMINISTRATION IN UNIVERSITY MALAYA (3rd Semester)

BISMILLAHIRAHMANIRRAHIM

THE ACADEMIC OBLIGATION FOR THIS SEMESTER

SEMESTER 3 (2012/2013)

 

 

1.      CRITICAL THINKING and BUSINESS COMMUNICATION (CBEB1112)

A.     Weekly Tutorial Q and A Sessions, Exercise of CTBC (Monday, 12-1 pm)

B.      Group Project Paper of Critical Thinking (w8)

C.      Presentation of Group Project of CT (w8-w11)

D.     Individual Project Paper of Business Communication (W12)  

 

2.      CONSUMER BEHAVIOR-Psychological Approach of Marketing Strategy (CBEB2304)

A.     Weekly Journal Review of Psychological Aspect of Marketing (Monday, 6-7 pm)

B.      Presentation of 10th Journal Review of Consumer marketing (w8-w10)

C.      Preparing the Project of Consumer Behavior Analysis in Islamic Fashion/Islamic Banking Corporate in Malaysia (Week 5-Start Doing)

D.     Mid Term of Consumer Behaviour , Lecture 1-Lecture 8 (Week 7- 1 April 2013)

E.      Presentation & Submission of The Project Paper (13th and 20th May 2013)

 

3.    MANAGERIAL FINANCE (CBEB2102)

A.     Weekly Presentation of Managerial Finance (Every Tuesday, 12-1 pm)

B.      Preparing Assigned Group Project I (Week 6), 29 March 2013

C.      Preparing Assigned Individual Project (Week 7), 5 April 2013

D.     Mid-Term Exam of Finance (Week 8), 19 April 2013

E.      Preparing Assigned Group Project II (Week 10), 10 May 2013

F.       Revision and Presentation (Week 12, Week 14)

 

4.      ENTREPRENEURSHIP MANAGEMENT (CBEB2302)

A.     Arrangements of Entrepreneurship Management-Philosophy of Entrp.  

B.      Preparing The World Creative & Innovative Entrepreneur Profile and Biography, Review The Biography in Report Form

C.      Preparing Last Updated Resume/Curriculum Vitae

D.     Preparing International Journal and Academic Article about Entrepreneurial Development (to be reviewed and creating commentary essay)

E.      Preparing the Role of Governmental Administration, Public Policy, SME and NGO To Expose The Entrepreneurship Learning Among Students.

 

5.      ELECTRONIC MARKETING (CBEB2316)

a.      Participation, Weekly Journal Review of E-Marketing and Presentation (10%)

b.      Individual Project of E-Selling of E-Marketing Course (Start in W-4)

c.       E-Selling Report (Latest by W8), 15 April 2013

d.      Group Project of E-Marketing Analysis in Malaysian Company (Latest by W10), 29 April 2013

 

6.      OPERATION MANAGEMENT (CBEB2103)

a.      Weekly Tutorial, QA and Journal Review of OM (Refer Spectrum)

b.      Group Project, Individual Project, Overall Coursework Aspect of Assessment will be informed later (refer to Prof.Suhaiza)

c.       Note the important point during class to be elaborated further. 

 

 

OVERALL COURSE DESIGN OF BBA (MARKETING AND MANAGEMENT)

SEM 3-SEM 7

 

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s